Grace Lemire

Finance & Lifestyle

227K+

followers

Grace Lemire

Finance & Lifestyle

227K+

followers

Grace Lemire

Finance & Lifestyle

227K+

followers

We turn Thought Leaders Into Media Companies.

We turn Thought Leaders Into Media Companies.

The creative team for creators, thought leaders, and founder-led brands.

Joe Teo

Tech Founder

12K+

followers

Joe Teo

Tech Founder

12K+

followers

Joe Teo

Tech Founder

12K+

followers

Joe Teo

Tech Founder

12K+

followers

Megan Lieu

Tech & AI Creator

406K+

followers

Megan Lieu

Tech & AI Creator

406K+

followers

Megan Lieu

Tech & AI Creator

406K+

followers

Erin Confrontini

Finance & Lifestyle

534K+

followers

Erin Confrontini

Finance & Lifestyle

534K+

followers

Erin Confrontini

Finance & Lifestyle

534K+

followers

Our clients have been featured in:

0

K+

Followers Grown for Clients

0

M+

Impressions Generated

Across Platforms

2-3x

Revenue Growth on Average

0

K+

Followers Grown for Clients

0

M+

Impressions Generated

Across Platforms

2-3x

Revenue Growth on Average

WHY UNSERIOUS?

You have a team to close brand deals. We're the team that supports the Creator.
You have a team to close brand deals. We're the team that supports the Creator.
Pattren

How we help

We operate as your in-house creative team, leading strategy, production, and execution across every platform.

We don't just give you a plan. We execute it with you.

SERVICES

Full content operations across every platform:

Brand Strategy & Positioning

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Personal brand development, content strategy, growth roadmap

Content Production

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Video editing, graphic design, photography direction, UGC

Social Media Management

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Platform strategy, content calendars, community management, optimization

Podcast Management

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Episode strategy, show notes, clips, distribution, promotion

Creative
Direction

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Visual identity, brand guidelines, content formats, aesthetic

Monetization Strategy

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Content-to-revenue roadmap, product launches, courses, templates

SERVICES

Full content operations across every platform:

Brand Strategy & Positioning

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Step Image

Personal brand development, content strategy, growth roadmap

Content Production

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Step Image

Video editing, graphic design, photography direction, UGC

Social Media Management

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Step Image

Platform strategy, content calendars, community management, optimization

Podcast Management

Icon
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Step Image

Episode strategy, show notes, clips, distribution, promotion

Creative
Direction

Icon
Icon
Icon
Step Image

Visual identity, brand guidelines, content formats, aesthetic

Monetization Strategy

Icon
Icon
Icon
Step Image

Content-to-revenue roadmap, product launches, courses, templates

SERVICES

Full content operations across every platform:

Brand Strategy & Positioning

Icon
Icon
Icon
Step Image

Personal brand development, content strategy, growth roadmap

Content Production

Icon
Icon
Icon
Step Image

Video editing, graphic design, photography direction, UGC

Social Media Management

Icon
Icon
Icon
Step Image

Platform strategy, content calendars, community management, optimization

Podcast Management

Icon
Icon
Icon
Step Image

Episode strategy, show notes, clips, distribution, promotion

Creative
Direction

Icon
Icon
Icon
Step Image

Visual identity, brand guidelines, content formats, aesthetic

Monetization Strategy

Icon
Icon
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Step Image

Content-to-revenue roadmap, product launches, courses, templates

OUR PACKAGES

This is how we support Creators

This is how we support Creators

TIER 1: STRATEGY & OVERSIGHT

  • What's Included:
  • Bi-weekly strategy calls

  • Strategic direction and content oversight

  • Review and feedback on 20+ pieces of content per month

  • Quarterly planning sessions

  • Team training and SOPs

  • Best for:
  • Creators with existing teams needing strategic oversight, executives and thought leaders building their online presence, or self-executing creators who need direction but not production.

MOST POPULAR

TIER 2:

CREATOR STUDIO

  • What's Included:
  • Everything in Tier 1, plus:

  • 2-3 platforms managed

  • 30-40 posts per month across platforms

  • Content production (design, video editing, podcast clips)

  • Weekly strategy syncs

  • Community management support

  • Monetization strategy support

  • Best for:
  • Full-time creators looking to scale, thought leaders monetizing their expertise, or founders building founder-led brands.

TIER 3: FULL CREATOR STUDIO

  • What's Included:
  • Everything in Tier 2, plus:

  • 4-5 platforms managed (including YouTube, podcast, newsletter)

  • Quarterly in-person or virtual offsites

  • Product launch and monetization strategy

  • Dedicated account manager

  • Priority access and same-day response times

  • Best for:
  • Established creators running media companies, high-profile thought leaders, or multi-platform personal brands.

TIER 1: STRATEGY & OVERSIGHT

  • What's Included:
  • Bi-weekly strategy calls

  • Strategic direction and content oversight

  • Review and feedback on 20+ pieces of content per month

  • Quarterly planning sessions

  • Team training and SOPs

  • Best for:
  • Creators with existing teams needing strategic oversight, executives and thought leaders building their online presence, or self-executing creators who need direction but not production.

MOST POPULAR

TIER 2:

CREATOR STUDIO

  • What's Included:
  • Everything in Tier 1, plus:

  • 2-3 platforms managed

  • 30-40 posts per month across platforms

  • Content production (design, video editing, podcast clips)

  • Weekly strategy syncs

  • Community management support

  • Monetization strategy support

  • Best for:
  • Full-time creators looking to scale, thought leaders monetizing their expertise, or founders building founder-led brands.

TIER 3: FULL CREATOR STUDIO

  • What's Included:
  • Everything in Tier 2, plus:

  • 4-5 platforms managed (including YouTube, podcast, newsletter)

  • Quarterly in-person or virtual offsites

  • Product launch and monetization strategy

  • Dedicated account manager

  • Priority access and same-day response times

  • Best for:
  • Established creators running media companies, high-profile thought leaders, or multi-platform personal brands.

TIER 1: STRATEGY & OVERSIGHT

  • What's Included:
  • Bi-weekly strategy calls

  • Strategic direction and content oversight

  • Review and feedback on 20+ pieces of content per month

  • Quarterly planning sessions

  • Team training and SOPs

  • Best for:
  • Creators with existing teams needing strategic oversight, executives and thought leaders building their online presence, or self-executing creators who need direction but not production.

MOST POPULAR

TIER 2:

CREATOR STUDIO

  • What's Included:
  • Everything in Tier 1, plus:

  • 2-3 platforms managed

  • 30-40 posts per month across platforms

  • Content production (design, video editing, podcast clips)

  • Weekly strategy syncs

  • Community management support

  • Monetization strategy support

  • Best for:
  • Full-time creators looking to scale, thought leaders monetizing their expertise, or founders building founder-led brands.

TIER 3: FULL CREATOR STUDIO

  • What's Included:
  • Everything in Tier 2, plus:

  • 4-5 platforms managed (including YouTube, podcast, newsletter)

  • Quarterly in-person or virtual offsites

  • Product launch and monetization strategy

  • Dedicated account manager

  • Priority access and same-day response times

  • Best for:
  • Established creators running media companies, high-profile thought leaders, or multi-platform personal brands.

One-Time Services

Not ready for monthly support? We offer one-time strategy sessions, content

audits, and VIP strategy days.

Note: All packages are customized based on your specific needs. We work with 5-10 new clients per quarter.

OUR CLIENTS

Creators and thought leaders we’ve helped grow their brands.

GRACE LEMIRE

From Plateaued Finance Creator to Lifestyle Brand With Millions of Views

We built Grace a comprehensive personal brand strategy that took her from 2K Instagram followers to 73.8K+ and helped her successfully pivot from finance to lifestyle content. Her recurring series "365Her" and "Budget My Paycheck" continue to generate millions of views two years later.

+3,590%

Instagram Growth

+2.8 M

Views Generated From One Single Series

$10K+

Launch Day Revenue

Personal Brand Strategy

Content Development

Bi-Weekly Support

CANDICE JONES

Breaking Through the 119K Plateau: Haircare to Lifestyle Icon

Candice had plateaued at 119K and wanted to expand beyond haircare. We developed a full brand refresh, content strategy, and feed redesign that helped her break through and diversify her content successfully. She has now worked with the biggest fashion brands and became a Sephora Squad member.

+20K

Followers

3.1M

Views (Single Video)

Complete

ROI

Brand Refresh

Content Strategy

Feed Design

MEGAN LIEU

Plateau Breakthrough: 125K to 184K in 90 Days

Megan had strong insights but inconsistent performance. We developed her brand design and provide monthly design support for her carousels, creating repeatable systems that transformed her hit-or-miss content into consistently viral posts.

+59K

Followers

7.6M

Total Views

+5,871%

Increase in Saves

Content Optimization

Monthly Design Support

Content Systems

OUR CLIENTS

Creators and thought leaders we’ve helped grow their brands.

GRACE LEMIRE

From Plateaued Finance Creator to Lifestyle Brand With Millions of Views

We built Grace a comprehensive personal brand strategy that took her from 2K Instagram followers to 73.8K+ and helped her successfully pivot from finance to lifestyle content. Her recurring series "365Her" and "Budget My Paycheck" continue to generate millions of views two years later.

+3,590%

Instagram Growth

+2.8 M

Views Generated From One Single Series

$10K+

Launch Day Revenue

Personal Brand Strategy

Content Development

Bi-Weekly Support

CANDICE JONES

Breaking Through the 119K Plateau: Haircare to Lifestyle Icon

Candice had plateaued at 119K and wanted to expand beyond haircare. We developed a full brand refresh, content strategy, and feed redesign that helped her break through and diversify her content successfully. She has now worked with the biggest fashion brands and became a Sephora Squad member.

+20K

Followers

3.1M

Views (Single Video)

Complete

ROI

Brand Refresh

Content Strategy

Feed Design

MEGAN LIEU

Plateau Breakthrough: 125K to 184K in 90 Days

Megan had strong insights but inconsistent performance. We developed her brand design and provide monthly design support for her carousels, creating repeatable systems that transformed her hit-or-miss content into consistently viral posts.

+59K

Followers

7.6M

Total Views

+5,871%

Increase in Saves

Content Optimization

Monthly Design Support

Content Systems

OUR CLIENTS

Creators and thought leaders we’ve helped grow their brands.

GRACE LEMIRE

From Plateaued Finance Creator to Lifestyle Brand With Millions of Views

We built Grace a comprehensive personal brand strategy that took her from 2K Instagram followers to 73.8K+ and helped her successfully pivot from finance to lifestyle content. Her recurring series "365Her" and "Budget My Paycheck" continue to generate millions of views two years later.

+3,590%

Instagram Growth

+2.8 M

Views Generated From One Single Series

$10K+

Launch Day Revenue

Personal Brand Strategy

Content Development

Bi-Weekly Support

CANDICE JONES

Breaking Through the 119K Plateau: Haircare to Lifestyle Icon

Candice had plateaued at 119K and wanted to expand beyond haircare. We developed a full brand refresh, content strategy, and feed redesign that helped her break through and diversify her content successfully. She has now worked with the biggest fashion brands and became a Sephora Squad member.

+20K

Followers

3.1M

Views (Single Video)

Complete

ROI

Brand Refresh

Content Strategy

Feed Design

MEGAN LIEU

Plateau Breakthrough: 125K to 184K in 90 Days

Megan had strong insights but inconsistent performance. We developed her brand design and provide monthly design support for her carousels, creating repeatable systems that transformed her hit-or-miss content into consistently viral posts.

+59K

Followers

7.6M

Total Views

+5,871%

Increase in Saves

Content Optimization

Monthly Design Support

Content Systems

AWARDED & FEATURED

Our clients have been recognized by top media.

Our clients have been recognized by top media.

Shorty Award Winners

LinkedIn Top Voices

Sephora Squad

Forbes 30 Under 30

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Stories from valued clients

Real results. Real partnerships. Hear directly from the brands and founders we’ve helped grow.

Shape
Shape
Pattern Image

Stories from valued clients

Real results. Real partnerships. Hear directly from the brands and founders we’ve helped grow.

Shape
Shape
Pattern Image

Stories from valued clients

Real results. Real partnerships. Hear directly from the brands and founders we’ve helped grow.

Shape
Shape

FREQUENTLY ASKED QUESTIONS

Everything You

Everything You

Need to Know

Need to Know

I already have a manager/agent. Do I still need you?

Yes! Your manager handles brand deals and partnerships. Your agent negotiates contracts. We handle the content and brand that makes those deals possible. We're complementary to your existing team, not competitive.

I already have a team (editor, designer, etc.). Can I still hire you?

Absolutely. Many of our Tier 1 clients have existing teams but need strategic oversight and direction. We can work alongside your current team or help you build one from scratch.

I just need help with one specific service (e.g., Instagram strategy). Can I still hire you?

Yes. While we offer comprehensive packages, we customize every engagement. We can build a custom scope for your specific needs.

Do you work with creators at any follower count?

We work with full-time content creators, thought leaders, and entrepreneurs building personal brands, regardless of follower size. We evaluate based on your goals, commitment level, and growth potential, not vanity metrics.

Do you manage podcasts?

Yes. We handle podcast strategy, episode planning, show notes, clip creation for social media, and cross-platform promotion.

Do you offer one-time services?

Yes. We offer 90-minute strategy sessions, deep-dive content audits, and full-day VIP strategy intensives for clients who aren't ready for monthly support yet.

What platforms do you work on?

Instagram, TikTok, LinkedIn, YouTube, Twitter/X, and Threads. We customize based on where your audience is.

How quickly will I see results?

Most clients see momentum within 60 days and significant growth by month 3-6. We're focused on building sustainable growth, not chasing the viral lottery.

Ready To Build A

Media Company?

Ready To Build A

Media Company?

Ready To Build A

Media Company?

The creative team for creators, thought leaders, and founder-led brands.

@2026 Unserious Media Inc., All Rights Reserved.

The creative team for creators, thought leaders, and founder-led brands.

@2026 Unserious Media Inc., All Rights Reserved.

The creative team for creators, thought leaders, and founder-led brands.

@2026 Unserious Media Inc., All Rights Reserved.